MARKETING STRATEGY and CONSULTANCY

I specialise in strategic marketing and consultancy particularly in corporate, property and/or tourism projects.   If your company requires a new direction or brand refresh, brief me to find a direction that suit your objectives with an integrated approach and communications strategy to achieve the desired results.

MEDIA LIAISON

The measure of a PR consultant must be the ability to deal effectively with the media.  With many years experience in Sydney, Melbourne and Brisbane I enjoy close working relationships with and understanding of the media and provide clients with the benefits of long-standing and mutually respectful relationships with all sections of the media both locally and nationally.  If your company requires close media liaison when experience matters – call me today

WRITING

Throughout my career I have made it a practice to take personal responsibility for all writing requirements for clients.  I am proficient to handle all your company’s communications, including proposals and all media related written communication including Media Releases, Brochures and Speeches with a specialisation in legal matters and proposals, policy and procedural Documentation

CRISIS MANAGEMENT

By definition, crisis is unpredictable – which is why I recommend that every company should have in place a crisis control strategy.

Companies today operate in an increasingly responsive and responsible environment and must be prepared to deal with consumers, customers and critics who are not only better educated but very aware of the courses of complaint available to them. I have extensive experience in crisis management and control and have dealt effectively and successfully with a number of potentially damaging situations on behalf of clients and their lawyers. 

Effective Crisis Management requires extensive knowledge and experience to ensure the necessary outcomes are achieved, don’t let your business become a statistic because of mishandled public relations. 

I am able to function effectively in this specialised area as a result of the relationships based on mutual trust I have formed with major media in all eastern capital cities

EVENT MANAGEMENT

Having been responsible for a wide range of spectacular events that stay memorable even today – from sporting to corporate, property openings, industry seminars, personality presentations and conferences – I understand the need for such events to be memorable while contributing to specific objectives and being cost effective.

While events need to be memorable they also need to meet specific objectives and budgetary requirements – talk to me about making your next event memorable and SPECTACULAR.